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About BSeated Global

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Russel Klein acquired B Seated Global in 2019 in  the capacity of director.  Russel is a respected veteran in the field of hospitality furniture with 18 years experience in the industry. His global relationships are the back bone to B Seated and define our point of difference. His relationships have facilitated the increased demand in designer and bespoke commercial furniture over the past few years. 

“The industry needs a trusted partner that can open doors and streamline an old school supply chain. At B Seated we invest in quality manufacturing, and focus on supply chain efficiency to delivery superior products.”

 

Profile

 
Alice Flynn has joined as director to drive growth and creative direction. Alice Flynn comes with 18 year long standing experience building and running a highly successful businesses and is well known in the hospitality industry being a highly qualified commercial interior designer and an expert in the field. Coming from a lineage of hoteliers, development and building has been her focus which is evident in the passion she brings to each project.
 
Charlene rounds out the senior management team at B Seated Global. Charlene brings a unique understanding of each element of the business and having directly worked in the business and   supported every part of the business. With this experience Charlene is the best equip person to train, lead, and mentor new staff and graduates.
 

WHAT WE DO

B Seated Global leaders in designing and manufacturing commercial furniture for hospitality, government, aged care, health, and corporate sectors. Within these sectors strong relationships have been built with key decision makers and architects and interior designer community (A&D). Through these long term relationships with production factories worldwide we are able to offer a large variety of bespoke furniture pieces at affordable prices without having to buy in large volumes. Further to this the company now produces custom designed furniture manufactured locally with the advantage of significantly reducing lead times for production. We specialise in designing, sourcing and manufacturing high quality, unique furniture for cafes, bars, restaurants, hotels and other hospitality venues. We have a range of products sourced and manufactured from all around the world including cafe chairs, bentwood chairs, bar stools, banquet tables, trestle tables, table tops, table bases, dance floors & staging, trolleys and even illuminated furniture; everything required to fit out a hospitality venue. We have the ability to custom manufacture the majority of our products which means we can create unique furniture to your exact requirements.

 

OUR HISTORY

The family behind the business goes back 46 years when in 1975 the success of furniture retail boom in South Africa began the rapid expansion of furniture stores across south Africa and across the globe into Australia and US. Renowned within these countries and industries has given B Seated an unmatched competitive  advantage and that is its international network of factories and suppliers spread out across  the US, Italy, Turkey, Spain, Portugal,  Australia, Indonesia and China. B Seated  to design and manufacture furniture for hospitality, government, aged care, health, and corporate industries. Within these sectors strong relationships have been built with the A & D (Architect & Designer) community. Through the use of these established long term relationships with production factories worldwide we are able to offer a large variety of bespoke furniture pieces at affordable prices without having to buy in large volumes. Further to this the company now produces custom designed furniture manufactured locally with the advantage of significantly reducing lead times for production. It is this arm of the business that will receive significant reinvestment of capital to grow and increase its reach to serve all States within Australia.

 

OUR PRODUCTS

B Seated uniqueness of our product offering has been developed by adopting a one-stop-shop that caters to all the venue hospitality furniture and some cases fittings with a vast variety of products developed over many years with some of the worlds leading interior designers and architects. This is what makes B Seated different for the Australian market and by combining local manufacturing which B Seated is passionate about and international manufacturing the company can provide a superior product at extremely competitive prices backed up by systems that have been developed over many years and an intrinsic understanding of the hospitality market. The majority of our product range is completely customisable. Almost any part of our furniture can be tailored to the needs of the customer including the materials, colours and finishes giving firm control over to the customer to have the flexibility to design and create their own unique spaces. Products are either locally produced or made in Europe, India, China and the USA. Through the use of these established long term relationships with production factories worldwide we are able to offer a large variety of bespoke furniture pieces at affordable prices without having to buy in large volumes. Further to this the company now produces custom designed furniture manufactured locally with the advantage of significantly reducing lead times for production. It is this arm of the business that will receive significant reinvestment of capital to grow and increase its reach to serve all States within Australia and worldwide.

OUR CUSTOMERS

We have worked alongside business owners, architects and interior designers for many years to create furniture for a wide variety of hospitality venues across Australia. We have supplied tailor made furniture to cafes, restaurants, bars, pubs, hotels, resorts and even airports. We pride ourselves on giving excellent customer service from the moment the order is placed through to when the furniture is delivered and beyond. 

 

BSEATED GLOBAL THE COMMERCIAL FURNITURE SPECIALISTS